Adding a blog to your business web site is a great way to attract customers and clients to your business. Even in this age of Web 2.0, most web content remains static, meaning the message delivered to search engines like Google does not change. However, by adding a blog to their website, businesses can create dynamic content which will be indexed by search engines.
The Complete Website has published a short (1 minute) video that demonstrates the effectiveness of adding a blog (and blog content) to your business website. Watch their video here: “Business blog = Google magnet .”